Our Story

Ameilya was founded by a passionate British makeup artist  with Pakistani Heritage.  Ameilya has been founded as THE go to place that would fulfill all your beauty and grooming desires. Everyday we are growing and innovating so watch this space!

At Ameilya, our beliefs fuel our commitment to offer this impressive range of brands and products; we believe everyone should have access to beauty regardless of who you are, where you are and how much you can spend.

We champion the power of beauty

The knowledge of our team is second to none. Whether you’ve got a question or are looking for the next big thing in beauty, you’re in safe hands at Ameilya.

We are proudly digital

Being the biggest online beauty retailer in Pakistan, we are constantly innovating, discovering and aspiring things we find all over the globe.

Our Vision

At Ameilya our vision is to be Pakistan’s leading supplier of cosmetics providing our consumers with second to none customer service.

Our Brands

We work with a number of high quality brands. We believe in quality!